Privacy Policy

At Dasha Photography, we are committed to protecting your privacy and handling your personal information with care. This Privacy Policy explains how we collect, use, and protect your data in accordance with the New Zealand Privacy Act 2020.

We collect personal information that is necessary to provide our photography services, including:

• Identity Data: Full name, partner’s name (for weddings/engagements).
• Contact Data: Email address, phone number, and physical address for location shoots.
• Financial Data: Payment details processed through secure third-party providers (Stripe/Bank Transfer).
• Visual Data: Photographs and video footage captured during your sessions.
• Technical Data: IP address, browser type, and usage patterns collected via cookies when you visit our website.

We use your data for the following purposes:

• To fulfill our contract with you (scheduling, shooting, and delivering your images).
• To process payments and manage financial records.
• To communicate regarding your booking and provide customer support.
• To improve our website functionality and marketing through analytics.
• For marketing purposes (with your consent), such as sending newsletters or updates.

In compliance with New Zealand legal requirements and industry standards, we retain different types of data for specific periods:

• Photographs: As specified in our Terms of Service, we guarantee to retain backup copies of your final images for 1 year from the delivery date. After this period, files may be permanently deleted.
• Booking and Contact Information: We retain your name and contact details for 24 months after your last interaction for marketing and customer service purposes, unless you request earlier deletion.
• Financial and Tax Records: Information related to invoices, payments, and tax-relevant data is retained for 7 years to comply with New Zealand Inland Revenue (IRD) requirements.
• Analytics Data: Technical data collected via cookies (Google Analytics, Meta Pixel) is retained for 14 to 26 months, depending on the platform's standard retention cycles.

We do not sell your personal information. We only share data with trusted third-party service providers who assist in our business operations:

• Google Analytics: To analyse website traffic and user behaviour.
• Meta (Facebook) Pixel: To measure the effectiveness of our advertising and provide relevant social media content.
• Online Gallery Hosts: To host and deliver your high-resolution digital images.
• Payment Processors (e.g., Stripe): To handle secure transactions. These providers have their own privacy policies and are PCI-compliant.
• Cloud Storage: For the secure backup of raw and edited image files.

6.1. We do not use your photographs for training our own AI models without your explicit written consent.

6.2. If you choose to upload your images to third-party AI platforms for personal use, please note that those platforms have their own privacy policies for which Dasha Photography is not responsible.

We take reasonable steps to protect your personal information from unauthorised access, loss, or misuse. This includes using encrypted digital galleries, secure payment gateways, and password-protected storage systems.

Under the Privacy Act 2020, you have the right to:

• Access: Request a copy of the personal information we hold about you.
• Correction: Ask us to correct any inaccurate information.
• Erasure: Request that we delete your personal data (subject to legal retention requirements such as IRD compliance).
• Opt-out: Unsubscribe from any marketing communications at any time.

Our website uses cookies to enhance your browsing experience. You can manage your cookie preferences through your browser settings, though this may affect the functionality of certain parts of the website.

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us at:

• Email: hello@dashaphoto.co.nz
• Location: 1 Stables lane, Silverdale, Auckland, 0932, New Zealand